trung nguyen legend launches g7 gold instant coffee product

Trung Nguyen Legend launches G7 Gold instant coffee product

Trung Nguyen Legend, dubbed a pioneer in the Vietnamese caffeine revolution by Discovery, has launched its G7 Gold products. As the first generation of instant coffee combines the flavours of the world's three coffee civilisations, Trung Nguyen Legend affirms its innovation efforts.
the tao of coffee by warner bros discovery promotes vietnamese coffee

The Tao of Coffee by Warner Bros. Discovery promotes Vietnamese coffee

On November 30, the documentary The Tao of Coffee, produced by global media company Warner Bros. Discovery, aired on the Discovery Channel in Vietnam, South Korea, Japan, India, and other countries and territories in Asia.
vietnamese coffee documentary aired on discovery channel

Vietnamese coffee documentary aired on Discovery Channel

The documentary "The Tao of Coffee," produced by Warner Bros. Discovery, featuring insights about the aspirations and journey of the Vietnamese coffee industry to conquer the world, was first aired on Discovery's channels in Australia and New Zealand on November 24.
violations detected at trung nguyen coffee in lam dong province

Violations detected at Trung Nguyen Coffee in Lam Dong province

A series of violations were detected at two projects run by Trung Nguyen Coffee JSC, belonging to Trung Nguyen Group Corporation, the owner of one of the most popular coffee brands in Vietnam.
coffee and beverage chains fire up competition with kiosks

Coffee and beverage chains fire up competition with kiosks

Cooperating with other brands to develop a kiosk model may not only help coffee and beverage chains save costs on opening stores, but also increase competition and create a breakthrough in market share.
coffee shop chains increase presence

Coffee shop chains increase presence

Despite the pandemic restrictions, the race to open more shops between coffee brands continues full steam ahead.
trung nguyen legends journey to bring vietnamese coffee to the world

Trung Nguyen Legend’s journey to bring Vietnamese coffee to the world

The launch of Trung Nguyen Legend Brand Store on Amazon a strategic step for Trung Nguyen Legend Corporation on the journey to realise its ambition to claim a title on the international coffee map.
dreadful expansion outlook for beverage chains across nation

Dreadful expansion outlook for beverage chains across nation

Social distancing and compulsory lockdowns are throwing a wrench in beverage chains’ market expansion plans this year adding insult to injury for these already unhealthy firms.
what franchise fees vietnams largest cafe chains charge

What franchise fees Vietnam's largest café chains charge

Franchising is the fastest way to help brands, including café chains, to increase coverage. In Vietnam, numerous café chains reported soaring outlet numbers thanks to this model, including Highlands Coffee, Cong Caphe, and E-coffee.
g7 coffee to speedy grow in the world

G7 coffee to speedy grow in the world

Local leading coffee brand Trung Nguyen Legend has made Vietnamese Robusta coffee beans stand out in the world thanks to its unique-flavour products like instant coffee G7 and Trung Nguyen, which have been dizzily developing in the globe.
divorce dispute keeps pulling down trung nguyen

Divorce dispute keeps pulling down Trung Nguyen

The three-year divorce dispute keeps dragging down local coffee giant Trung Nguyen, which reported only half of its 2017 profit in 2018.
legal costs for trung nguyen divorce dispute exaggerated to tenfold

Legal costs for Trung Nguyen divorce dispute exaggerated to tenfold

The legal cost for the prolonged Trung Nguyen divorce were mistakenly exaggerated tenfold during the reading of the verdict to more than VND80 billion ($3.48 million), instead of the actual VND8.1 billion ($352,173).
will filter coffee save trung nguyen

Will filter coffee save Trung Nguyen?

Trung Nguyen may not be held for much longer for Vietnamese customers' taste for filter coffee, as competitors are breaking into the segment, adding to the headwind created by the prolonged divorce of chairman Dang Le Nguyen Vu and his wife Le Hoang Diep Thao.  
court to rule on trung nguyen divorce dispute in march

Court to rule on Trung Nguyen divorce dispute in March

While the divorce proceedings of billionaire Jeff  Bezos, founder of the Amazon e-commerce platform, were done in a snap, in Vietnam, the divorce of Trung Nguyen chairman Dang Le Nguyen Vu and his wife Le Hoang Diep Thao is as slow as Vietnamese coffee drips.
vinacafe reports high profit for 2018

Vinacafé reports high profit for 2018

After being fully acquired by Masan, Vietnam National Coffee Corporation (Vinacafe) reported high profit, while Trung Nguyen is in conflict.